If you’ve wanted to start a YouTube channel, now is the time. Use the end of this year to think up some ideas and be ready to hit that publish button in 2021. To assist you with this, I’m sharing my tips for starting a new YouTube channel.
Let me say; I am not a YouTube expert. I’m not even popular. I’ve been creating videos for several months now, and there is room for growth. However, I think it is great to learn from people in the same stage as yourself.
At the time of writing this post, I only have 43 subscribers on my channel. But, everyone starts at zero, so I consider this progress.
I have been coming up with business strategies for the new year and thought it would be a good time to reflect on my experience with YouTube and creating video content. YouTube is a vast platform that I want to focus on it more in the coming year.
More and more people are consuming video. And although I see the benefits of having my website and blog, I realize the importance of having multiple content avenues.
To help you start your own YouTube channel, I wanted to share some tips I’ve learned so far.
6 Tips to Start a YouTube Channel
Create a Game Plan
Think about the type of content you want to create. What is the main niche of your channel? Who is your intended audience? What types of videos are you interested in making? What tone are you trying to set?
As you think about it, consider writing down your ideas and narrow them down to three focus areas. Then brainstorm video ideas that fit within those topics. It is easier to start when you have a vision.
Now, this isn’t to say you can’t change over time. Many people evolve as time passes, and that is ok. My channel has gone through changes. Initially a crafting channel, I am now transitioning into booktube.
Remember all those ideas you had written down? They will be useful in helping you stay ahead and have content regularly scheduled. Work on multiple videos at a time and give yourself at least two weeks of lead time.
Try to have videos completed and queued up. Scheduling in advance can help reduce the stress of getting out videos each week or whatever timetable you have in mind.
Depending on the type of content you create, attempt to batch similar tasks together, such as filming multiple videos one day. Batch work can help you stay ahead. Life tends to get in the way, and it is comforting to know you have a cushion.
Learn Basic SEO
If you want your videos seen, they need to be searchable. Conduct some research and learn about keywords and search engine optimization (SEO). You can find YouTube videos through search engines as well as the main site.
It is essential to have keywords in your video titles and descriptions. You also want to be sure that your content matches up with the keywords as well. Nothing is worse than watching a video that doesn’t deliver the advertised subject.
When you are starting, there usually isn’t an audience in place. No one has subscribed. So you need to give your video every possible chance of being found.
Think About Playlists
Playlists are collections of videos, usually of similar content. My first tip for you was to create a plan that included topics of interest. These should be divided into playlists.
Playlists help viewers find the content they want and like. These lists are also searchable through YouTube, so you create another way to have your channel found. It can also help viewers see more of the same content from you and make them subscribe.
However, making playlists can also be helpful to you. It is a great way to organize content and helps you find individual videos later on.
Use Equipment You Have
Don’t put yourself in debt before ever getting started. You might find that you hate making videos and don’t want to have wasted money on equipment that never gets used.
There are many successful YouTubers out there that exclusively used their phones to film.
Take the time to learn how to create video content and basic editing. You also don’t know what you will need equipment until you get started. Vlogging is different than sit down videos and have different needs.
Honestly, having good sound quality is better than video. So if anything, make sure that you can be heard clearly and at a comfortable volume.
This tip should go without saying, but you must enjoy what you’re doing. There is always awkwardness when getting started, and it takes time to be comfortable on camera. But that is different than hating everything about the process.
If you don’t enjoy making videos, then don’t.
Not every part of the process is fun. I don’t like writing descriptions, but it is necessary for the process. I do, however, like sharing with others my passions.
Your positive attitude will come across on camera. It will make people interested in you. I follow many creators not because I love the topics of their videos, but because I like their personalities.
Was this helpful? You might also like my tips for starting a business.